Monthly Archives: March 2013

CX Smackdown! The visionary founder versus the customer experience designer!

“Customers don’t know what they want until we’ve shown them.” – Steve Jobs

mexican-wrestling 170According to Forrester, we’re now in the Age of the Customer (having, over the past century, previously gone through the Ages of Manufacturing, Distribution and Information). Customers now have far more choice, and far more power, than ever before. Continue reading

How responsive Web design can aid your search engine optimization

RWD Boston GlobeI’ve rarely seen a Web design trend sweep in as rapidly as responsive Web design has. And while many people think RWD just has to do with making sites more readable on tablets and smartphones, Kristina Kledzik wrote a very perceptive piece on the SEOmoz blog a few weeks back on how it can help a site’s SEO, too. Continue reading