An advertising campaign doesn’t always go viral, but when it does…


Most Interesting ManIt’s very rare that an ad campaign truly goes viral – maybe only two or three times a decade.

But when it does it becomes part of our language, its slogan is repeated by people way beyond the commercials, and the bounce for the brand can be huge. You can read my full review of six ad campaigns that did go viral and the impact it had for the brands on the Econsultancy blog.



download sales and marketing best practices ebook