Marketing is not an island. Truly valuable (to their companies) marketers aren’t focused on marketing metrics such as increased web traffic, low cost per clicks and social shares, they’re focused on contributing to the company’s revenue growth and profitability. And to do that they need to work closely with sales. Continue reading
If you want to know how to increase the revenue of your company, download this free ebook from the revenueassociates.biz website. These 10 people are experts in sales and marketing and have helped rapidly grow such companies as HubSpot, Eloqua, MarketingProfs, and many others.
“There are three kinds of lies: lies, damned lies, and statistics.” – Disraeli, as quoted by Mark Twain Continue reading
In 2007 Tom Brady threw 50 touchdown passes, setting an NFL record. The next year he was out all season with an injury, and in no season since has Brady thrown even 40 touchdowns; his five year average is 32 touchdowns per season. Continue reading